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Field

Field research is done to explore the application context. You apply a field strategy to get to know your end users, their needs, desires and limitations as organizational and physical contexts in which they will use your product.

Descriptive statistics

Descriptive statistics

Why? To get an overview and summary of a dataset.
Document analysis

Document analysis

Why? Documentation produced by the company can be a great first resource for understanding the organisation you are working for and their work processes.
Domain modelling

Domain modelling

Why? Map the domain that your product will be part of, so you know the key concepts and the relations between them.
Exploratory data analysis

Exploratory data analysis

Why? Find something interesting in the data, check understanding of the domain or problem space, generate new questions based on the data.
Explore user requirements

Explore user requirements

Why? Get a detailed view of how users will be using your solution and what their requirements are.
Focus group

Focus group

Why? A focus group discussion is an efficient way to gain insight into how people think about an issue, without having to interview each person separately.
Human impact score

Human impact score

Why? If you create technology you change people and you change how people look at the world. You make moral decisions. Researching how your technology changes people and designing for that change improves the chance for a technology with the intended (positive) impact and with that the acceptance of the technology as a whole
Interview

Interview

Why? Learn from potential users of your new product and other stakeholders
Observation

Observation

Why? Get a feeling for how your intended users will use your product by unobtrusively observing them in their natural environment, doing the things they always do.
Problem analysis

Problem analysis

Why? Before solving a problem, it is important to understand it. Moreover, problem analysis ensures that you are not solving the wrong problem.
Stakeholder analysis

Stakeholder analysis

Why? Identify the stakeholders and ensure that their needs are considered.
Survey

Survey

Why? Collect information (mostly quantitative) from a large sample of your target group
Task analysis

Task analysis

Why? Understand the structure, flow or other aspects of a certain task. Task analysis focuses on what end users actually do to achieve their goals.